Want to Be a Market Leader? The Time for ESG is Now, and EVs Will Help You Get There.
The biggest acronym in boardrooms today is ESG – Environmental Social Governance. Many business trends come and go, so you may be wondering is ESG real? Is it here to stay, and if it is, when is it going to take off? I’m here to tell you that it’s real, it’s here to stay, and it’s already taken off. In fact, the time to act is now if you want to be a market leader in the ESG arena.
To ensure your company doesn’t fall behind, your organization must be forward-thinking and proactive to make an impact on ESG plans by considering emissions, diversity and inclusion, and ethics – knowing you will be assessed by consumers, employees, and investors based on how effectively your organization meets those goals.
Electric vehicles [EVs] have already become a primary way companies are driving their ESG goals forward because they reduce emissions, support clean energy initiatives, and assist in meeting federal mandates. Examples of companies that are embracing EVs as a way to drive ESG wins include Amazon, which is adding 100,000 EVs as part of its plan to be carbon neutral by 2040; Unilever, which has committed to converting its fleet to 100% EVs by 2030; and Wal-Mart, which plans to electrify its fleet by 2040 and have a 100% renewable energy power supply for its facilities five years sooner. EVs are proving to be one of the fastest and best ways to become more ESG compliant.
With the knowledge that EVs are a realistic strategy for achieving ESG goals, there are steps that your company can take now to start its EV journey:
- Learn – Learn & Understand the EV Landscape
- Align – Determine Your Strategic Position & Align Around ESG Goals
- Plan – Develop an EV Adoption Plan
- Pilot – Pilot with Partners
- Adopt – Adopt EVs & Make Your Commitment
We dive into each of these steps in our latest eguide, Strategizing Today for Market Leadership in 2025 – The Role Of EVs in Accomplishing Environmental Social Governance [ESG] Goals, which I encourage you to download here. If you need a quick guide, you can also check out our infographic about the Road to EV Adoption.
Wherever you are with your ESG vision and in determining how EVs fit into that vision, it’s an ongoing journey rather than a destination. To take full advantage of the economic, operational, and sustainability-related benefits of EVs, you must begin that journey now. Paving the way for full EV adoption will ensure you stay at the forefront of your industry, boost your ESG successes, and position your company as a market leader.
